Sales Simulation

undefined. flower illustrations. Sales Simulation.

undefined. Introduction. The success of an organization greatly depends on the effectiveness of the decision being made. When good decisions are made, the implemented strategies will be effective, and the business processes will be optimized. An organization will succeed if its processes are effective. The organization will need information and insights from business analytics to make good and effective decisions. This presentation discusses the reasons for implementing business analytics in a client's business, three departments that would benefit from BI, and how to use artificial intelligence to enhance organizational decision-making..

undefined. Reasons for Implementing Business Analytics in a Client's Business Operations.

undefined. Cont... Secondly, business analytics helps the organization in enhancing its decision-making processes. The organization gets the power to make better decisions faster, which increases the organization's ability to handle issues quickly. This ensures the organization does not spend a lot of resources implementing ineffective strategies that will not address the situation (Stair & Reynolds, 2014)..

undefined. Cont... Thirdly, business analytics helps in creating targeted strategies and marketing campaigns. The business can use data and insights from business analytics to tailor their marketing strategies and campaigns to focus on the right audience. This information comes from analyzing customer data from online shopping, trends, and behaviors (Stair & Reynolds, 2014)..

undefined. Cont... The fourth benefit of using business analytics is that it improves operational inefficiencies and minimizes risks. Organizations can use insights they get from analyzing data using business analytics to increase operational efficiencies. These insights come from the business's ability to deduce meaningful patterns to improve its products and services (Stair & Reynolds, 2014)..

undefined. Cont... The fifth benefit is that business analytics helps businesses to identify new product and service opportunities. Business analytics helps the organization to identify market gaps and develop new products and goods that will address these gaps. Businesses can also use the insights to improve their current products (Stair & Reynolds, 2014)..

undefined. Three Departments in the Organization that Would Benefit from BI.