Page 1 (0s)
The Relevancy Revolution. Stacie de Armas SVP, Inclusive Insights & Initiatives Tongva Land | @staciedearmas.
Page 2 (8s)
•all'll I. Representation matters in content..
Page 3 (15s)
Progress on representation in media has been slow.
Page 4 (26s)
Audiences want to go beyond the surface.. Intersectional representation of women varies.
Page 5 (36s)
“I feel seen.”. “NICHE” AUDIENCE, BIG IMPACT 1.4% of the TV population, but delivered 8% of the premiere audience for Reservation Dogs.
Page 6 (48s)
Advertisers have the power to fulfill customer desires.
Page 7 (1m 6s)
Why?. ‹#›. 2044 the year America is projected to become a “Majority Minority” population.