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By: Mehru Ijaz Fatima Zahra Rameen Ahmad Talha Mushtaq Muaz Waheed.

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Netflix Amazon Prime. Subscription based Monthly plans Original content and partnerships Disney, Marvel, The CW Binge watching 190 countries.

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COVID - 19. Netflix gained 16 million subscribers 12% increase in use of OTT platforms Disney Plus, YouTube, Hulu Free service for a period of time Binge watching increased Competition increased → short term strategies Data wars Delay in production Unable to provide high quality experience Amazon increased prices.