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CW.•• 5— "ide 25 Types of Buying Decision Behavior Complex buying behavior Diggonance-reducing buying behavior Habitual buying behavior Variety—seeking buying behavior I O Pmmon 5— 26 The 8uyet' Oæigion Procegg Need )ccurg when the buyer recognizeg a OF need fri99ered by: — 'nferna! gfimu!i — External gfimu!i.

4G 49 10:02 X of Buy ing D ideghare.nef Types of Buying Decision Behavior Topu Kawser Jul 21, 2019 • O likes • 246 views Dissonance Reducing Buying Behavior In dissonance nducing buying behavior consumer involvement is very high due ro high price and infrequent purchase with less significance differences among brands, 'his the is easily .4Jier the product purchase. consumer may face dissonance purchase beha vior. 40f7.

4G 49 10:02 X of Buy ing D ideghare.nef Types of Buying Decision Behavior Topu Kawser Jul 21, 2019 • O likes • 246 views Complex Buying Behavior Consumers may be highly involved When the prrRiuc1 is ex'k•nsive risky. purchased infrequently. and highly self expensive. rhe has much learn For example. a laptop or a mobile buyer mev nor know that attributes ro consider. 3 of 7.

4G 49 10:02 X Types of Buy ing D ideghare.nef Types of Buying Decision Behavior Topu Kawser Jul 21, 2019 • O likes • 246 views Buying-Decision Behavior Buying behavior differs greatlyform a ofro-orhpasre. a tennis racket. a djgjruj camera. and a This buying decision behavior Of employee can a buying 10 complex buying. 2 of 7.

4G 49 10:02 X of Buy ing D ideghare.nef Types of Buying Decision Behavior Topu Kawser Jul 21, 2019 • O likes • 246 views Habitual Buying Behavior In habitual bgving behavior consumer involvement is low as well as them is no significance among brands names. is a lighter march it and it. is no brand Consumers do not need information regarding brand purchase. characteristics. such n papo•s build 6 of 7.

4G 49 10:02 X Types of Buy ing D ideghare.nef Types of Buying Decision Behavior Topu Kawser Jul 21, 2019 • O likes • 246 views Variety Seeking Buying Behavior In variety seeking buying behavior situation consumer involvement is vey low but then are sign(ficance darerences brands. In this Switch ing A good example is purchase ofehips. In such case purchwse and Next time they change the 5 of 7.