PPT Effect E-Commerce - Soetta

THE EFFECT OF E-COMMERCE IMPLEMENTATION ON THE GROWTH OF RETAIL SALES IN TERMINAL 3 INTERNATIONAL DEPARTURES AT SOEKARNO INTERNATIONAL AIRPORT.

Research Background & Objectives. The coronavirus pandemic has brought down the retail industry. Pandemic changes in consumer behavior were confirmed in research from previously having to visit stores to get information, changing to indirectly or online..

Theoretical Framework. Based on the concept, it can be concluded that research only has an independent variable (E-commerce implementation) and a dependent variable (Sales Growth)..

Hypothesis. Chapter 2. 04. H1: it is suspected that the implementation of E-commerce can affect sales growth..

Methodology. Chapter 3. 05. QUANTITATIVE METHOD DATA COLLECTION This research used the quantitative method with an associative approach. The analytical technique used in the research is a simple regression. This research also uses reliability and validity test. In this study, there are two sources of data, primary (questionnaire) and secondary data (literature studies) sources..

Variable Items Pearson Correlation r- table Status effect of implementing e-commerce X1 0,823 0,3961 Valid effect of implementing e-commerce X2 0,468 0,3961 Valid effect of implementing e-commerce X3 0,748 0,3961 Valid effect of implementing e-commerce X4 0,718 0,3961 Valid growth of retail sales Y1 0,631 0,3961 Valid growth of retail sales Y2 0,854 0,3961 Valid growth of retail sales Y3 0,854 0,3961 Valid growth of retail sales Y4 0,767 0,3961 Valid.

Variable Cronbach's Alpha Constant Number of question Explanation X 0,637 > 0.6 4 Reliable Y 0,772 > 0.6 4 Reliable.

Coefficientsa Coefficientsa Coefficientsa Coefficientsa Coefficientsa Coefficientsa Model Model Unstandardized Coefficients Unstandardized Coefficients Standardized Coefficients T Sig. Model Model B Std. Error Beta T Sig. 1 (Constant) 7.386 3.268 2.260 .034 1 E – commerce implementation (X) .614 .172 .596 3.561 .002.

ANOVAa ANOVAa ANOVAa ANOVAa ANOVAa Model Sum of Squares df Mean Square F Sig. Regression 13.504 1 13.504 12.680 .002b Residual 24.496 23 1.065 Total 38.000 24.

Model Summary Model Summary Model Summary Model Summary Model Summary Model R R Square Adjusted R Square Std. The error in the Estimate 1 .596a .355 .327 1.03200.

HOME PAGE ADD TO CHART ODER SELF ADD PAYMENTS PAYS PICK OXDER RECETÆD BEGRrsn-ATt0N DATA VE*EICATION REGIST ACTIV A PAYMENT ORDER PACKING ORDER COMPLETE.

Discussions. The mechanism provided is expected to be an illustration and example of the application of e-commerce can be applied. The delivery and self-pickup mechanisms are given in detail to be a solution and meet the various needs of customers who are in terminal 3 of international departures and want to shop there..

Conclusions. Oi#p//ß/i//i///. 13. 01.. 02.. Conclusions.

THANKYOU. Jakarta, Indonesia. Institute of Transportation and Logistics Trisakti.