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MOYO WANGU BEAUTY SPA Our mission: is to run a profitable business by providing high-end therapeutic massage and beauty treatments in a caring, upscale, professional environment while making our clients look and feel good.  Our Vision:  at  Moyo   Wangu  Beauty is to enhance each one of our client’s beauty and their confidence.

NEO THULO FOUNDER AND OWNER 8629 SOKE STREET DOBSONVILLE EXT 2 missthulo@gmail.com 079 033 7476

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Our  clients problems is they  live a high stressed  life and  t hey  need to  feel special. They do not have time to find a place for them to relax and be pampered.

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Moyo  Wangu  Beauty Spa  offers therapeutic massage services, body treatments, facials and waxing services, nail treatments, and  makeup . Benefits   of coming to our spa include help you to relax and be pampered so we can help improve your self-esteem and mental clarity.

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Prototype    Email  marketing  is the act of sending a commercial message, typically to a group of people, using email.  Type of emails to be  send :   Customer  newsletters  Subscription  reminders  How  often the email would be send  Video content and Advertising   Types of video content that we will send  Brand Films  Educational Videos  Tutorial Videos  .

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Clientele  This target audience includes business women, business men, and service industry professionals. We have come to the conclusion that most come to the spa to relieve stress because of long days at work. After performing a survey we find out that most people in the area do not take time for themselves because they don’t think it is important to pamper themselves. People surveyed also believe that spending money on pampering yourself at the spa is not necessary and is a  waste of money .

THERAPIST    - Focus: Nails 4 clients per day. Multiplied by 24 days. Cost: R200-R400. R28,800.00 Make  up  services. R450- upwards, depending on  occasion TOTAL : R15,000 ( flexible) We  will also have different bridal packages, for Nails, Lashes And Make up.

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Promotion/ Marketing  Strategy  Moyo  Wangu   Marketing  strategy to reach these individuals includes:   Local  Publication : Customer  Loyalty Program   Email  and Social media Marketing/Advertising  Sales strategy:   Offering free samples  Vouchers  Point of purchase displays  Product demonstrations

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Due  to the popularity of the spa business trend, there has been a few spas that opened up located in the same area- three (3) to be exact. However compared to the size, investment, style, target market, and image, there are two main spas, which seems to be our effective competitors.  Moyo  Wangu’s  competitive advantage consists of relatively lower prices, personalized appointments, we offer privacy and products that are specially formulated for our customers.  Moyo Wangu  offers expert massages and all-inclusive facials in a beautiful tranquil setting. Individual attention, tailored sessions are our guide. We are passionate about what we do, and that has been the primary reason as to why we are still thriving in Dobsonville .

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The  salon will be owned by Neo  Thulo  and will operated with 3 employees from start: two Certified therapist specialized on skin care and nail care services and a Receptionist.

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Moyo   Wangu’s  long term goal  is to create an empire and help with the reduction of the unemployment rate.

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Qarter 1 Year 3 Year 2 Year 1 0.5 0.4 0.3 Qarter 2 Year 3 Year 2 Year 1 0 0.2 0.1 Qarter 3 Year 3 Year 2 Year 1 0.45 0.35 0.4 Qarter 4 Year 3 Year 2 Year 1 2 0.05 0.2

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Start-up      Requirements    Start-up Expenses  Legal Services          R18000   Printing, stationery, bags, grand opening vouchers  R2000   Brochures   R500   Accountant                              R14400  Insurance  R 12000   Rent  R24000

Utilities (Water and Electricity)  R8400   Advertising /Marketing  R6000   Logo and Website design  R550   Payroll    R 144000                          Total Start-up Expenses    R 229 850

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Start-up Assets  Cash Required(Office Equipment and Furniture)    30 000   Start-up Inventory  R5000     Other Current Assets  R 0   Long-term Assets  R 0   Total Assets    R 25 000     Total Requirement  R 254 850

Start-up Funding    Start-up Expenses to Fund  R  229 850               Start-up Assets to Fund  R 2500   Total Funding Required    R 232 350

MOYO WANGU BEAUTY SPA

Our mission: is to run a profitable business by providing high-end therapeutic massage and beauty treatments in a caring, upscale, professional environment while making our clients look and feel good. 

Our Vision: at Moyo Wangu Bea

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 NEO THULO FOUNDER AND OWNER 8629 SOKE STREET DOBSONVILLE EXT 2 missthulo@gmail.com 079 033 7476

MOYO WANGU BEAUTY SPA Our mission: is to run a profitable business by providing high-end therapeutic massage and beauty treatments in a caring, upscale, professional environment while making our clients look and feel good. Our Vision: at Moyo Wangu Bea

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