List of Tools 1. Yoast SEO is a plugin for WordPress that turns your blog or website into a highly optimized site. The plugin is easy enough to install and while it may seem simple, it provides some very serious benefits. Add Google Maps Provide search en

List of Tools 1. Yoast SEO is a plugin for WordPress that turns your blog or website into a highly optimized site. The plugin is easy enough to install and while it may seem simple, it provides some very serious benefits. Add Google Maps Provide search engines with your local address Include opening hours Set up a store locator. https://wordpress.org/plugins/wordpress-seo/.

2. Google’s Driving Directions Widget Make it simpler for customers to reach your business by including directions on your website. You can easily add this widget to your site. It will help increase your physical traffic and make it simpler for people find your business in person. Use this widget to increase your local optimization, as well as to add value for your customers. https://support.google.com/maps/answer/6291823?co=GENIE.Platform%3DAndroid&hl=en-GB.

3. Google’s Structured Data Markup Helper If you’re confused about adding Schema markup to your website, this free tool can help. It is fairly basic, but for those businesses trying to get things done on their own, the helper can be useful. https://www.google.com/webmasters/markup-helper/.

4. Google Alerts Stay aware of mentions of your company with Google Alerts. You can set it to send you an email every time someone mentions your business name anywhere on the Internet. Alerts can also be created for keywords, which can help you keep an eye on the competition. You will see what other companies are ranking for and how they are doing it. Combine https://www.google.com/alerts.