Content writing course batch 4. Mentor : Lubna Jamshed Presentation Date: 10.04.2022.
. Welcome.
Out Lines of Today Lecture. Introduction of Freelancing Introduction of Content Writing Introduction of Writing Niche Type of Content Writing Introduction of SEO How to content writing helps you to grow? Today Assignment.
Introduction of Freelancing Freelancing ka matalab hai 9 to 5 job ke bajaye ghar bethy apni sahoolat ke mutabiq kaam kar k paisa kamana ab yah aap par depend karta hai k aap kitna waqat ke liay free ho aur lancing ke shooba main kaam kar k apna naam kamana chahte ho..
Introduction of Content Writing Content writing kisi b marketing mawaad ke tashheer karny ko kahty hain Yani k In the realm of digital marketing, content writing is the process of producing content, often for marketing purposes. Although you might associate this definition with things like blog posts and website landing pages, it can also include any form of content that requires planning, writing and editing..
Content writers will often write blog posts and web pages, craft social media posts and email marketing and even work on press releases and video or audio scripts. It’s a varied field that touches on many different areas of digital marketing..
Types of content writing Throughout the article so far, we’ve mentioned a variety of different ways of communicating through writing. Let’s look at some of them in more detail to find out exactly what’s required from these types of writing: Blogging . Blogs are often a central part of a strong content strategy. They can be used to communicate a variety of ideas related to your area of expertise. Blogs are generally less sales, and more of a way to build brand authority and awareness. Emails . Another key area of content strategy is email marketing . There are few better ways to reach your customer base than with a well-written email that encourages engagement with your business..
S ocial media . Social channels require a writer to tap into what’s current and communicate in and across a variety of different mediums. This style of writing generally needs to be succinct and stand out from the crowd. Ad and sales copy . Whether on print or digital ads, sales copy must persuade and convince. Again, brevity is at the heart of this style of writing, and a good copywriter can tell a story and evoke emotions using only a few words. Product content . Selling products and services requires a unique set of writing skills. You’ll have to balance sales copy with SEO and storytelling..
White papers . Writing a white paper requires a deep dive into a specific subject, often in technical details. The aim is to educate readers and demonstrate how a problem is solved. Brand journalism . This type of content writing focuses on telling stories about a brand. This can include formats such as press releases, customer or brand stories, and even internal communications..
1 2 Best marketing strategy 3 Engage audience Establish your brand.
. What is Seo and why is it do important roll in content writing.
It helps with SEO One of the central pillars of any marketing strategy is search engine optimization. Essentially, you want to make sure that people searching for keywords related to your business can find you online. As we explored in our guide to SEO, ensuring your content is optimized for search engines will ultimately make your website more popular and lead to more business success. When creating great online content , the principles of SEO should always play a role, ensuring your writing is visible to those who will find it relevant. If you want to learn more about SEO , you can check out our Expert Track that follows the basics of the practice right through to how to make it profitable..
Series 1 New Employee 1 yr 2 yr 3 yr 2 3 5 8. Content Writing Graph.
Time Spent. Projects Worked On. Get Familiar. Achieve Mastery.
Doing Your Best Work. Working from home Working offsite Technology requirements.
Define your challenges. Technological as well as personal.
English / urdu Assignment : write 10 lines Introduction of content writing / and why you want to learn content writing.