PowerPoint Presentation

[Audio] Welcome to Happinest! We are excited to have you begin orientation with you today. Our goal is to give you insight into our history, mission, values and vision for the future. Without further ado, let's get started!.

[Audio] We're a company with a 55 year history in franchising that has built the infrastructure, platforms, and teams to expand into a broader space. We've created a unique company in the Home Service category that shares centralized functions and resources under one roof while allowing emerging partner brands to accelerate their individual businesses while keeping their brand identity. These centralized functions are our core strength and where we shine! Think of us as the Avengers of franchising. Happinest is about building a partnership with like-minded brands, making the American dream real for franchisees, and giving customers a trusted resource to turn to for all of their home service needs. Our Brands Include: Lawn Doctor | Mosquito Hunters | ecomaids |Elite/Sparkle Squad.

[Audio] As Lawn Doctor is the flagship brand of Happinest, and was already established before Happinest came into existence, the Lawn Doctor corporate headquarters, quickly became the Happinest corporate office. The (Lawn Doctor) Manufacturing plant and Dojo (call center) and ecomaids corporate offices are also nestled within this location, while Mosquito Hunters is based out of Hoffman Estates, Illinois and the Elite/Sparkle Squad headquarters are in Kingston, Ontario..

[Audio] What exactly makes the Happinest difference? A 97% franchisee success rate Highest online review score in the business Highest customer retention rate (both of which come from having great franchisees) The top 5% of all franchise brands with over 600 franchise locations One of only 5 brands to be ranked in the Entrepreneur 500 for 40 years straight Added 175 franchise locations in the last 5 years We have 100+ years of franchising experience on our leadership team Comprehensive franchise development platform and processes managed by a highly skilled team Industry leading data, marketing, and analytics platform centered around driving consumer lead volume We have 50 franchisees that have been with us for more than 20 years We have 25 franchisees that are multi-generational owners Dedicated RAMP team, as well as a training process & tools, to ensure new franchisee success Extensive manufacturing, R&D, and vehicle outfitting capabilities, as well as in house design engineering.

[Audio] Since its first franchise in 1967, Lawn Doctor has established itself as a leader in the lawn care services industry through innovative technology, its ability to satisfy the needs of consumers on a national level, and its development and expansion within the industry. Today, Scott Frith has advanced the over 55-year-old Lawn Doctor brand in establishing over 600 locations and 200 local experts servicing over 40 states nationwide. The single biggest difference between Lawn Doctor and other lawn care providers boils down to one simple premise: we care more. It's the kind of caring that can only come from being the business owner. One that lives, works, and is a part of the community they serve. Why Lawn Doctor? We have the highest customer retention rate in the industry. We have 55 years of experience. We have the highest online review score in the industry. We're locally owned, so there's no big business "run-around". We offer the best guarantee in the business: If you're not 100% satisfied – we'll make it right. It's that simple From lawn fertilization and aeration to mosquito control and everything in between, we've got your lawn care and needs covered..