THE IMPACT OF THE COVID-19 PANDEMIC & THE CHANGES MADE TO MOVE FORWARD IN 2022

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THE AIRASIA AIRLINES. THE IMPACT OF THE COVID-19 PANDEMIC & THE CHANGES MADE TO MOVE FORWARD IN 2022.

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INTRODUCTION. Vision - To become Asia’s leading low-cost carrier, serving population of 3 billions people. Mission - To be the best company in the world by ensuring strong relations between management & staff, making everyone fly with AirAsia by getting minimum cost. Parent Country - Malaysia. Type of Industry – An Airlines transportation Industry Organization. Core Business Activities Supplying in-flight meals, tour operation, Aircraft leasing Media ownerships with a publishing branch..

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The covid-19 pandemic that is currently sweeping the globe has a profound impact on the lives of every human being on the world . Many activities have had to be stopped and the current scenario has had disastours consequences for most enterprises particularly the aircraft industry . The spread of Covid-19 has made everyone delay to travel ..

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FINANCIAL PROBLEMS The number of AirAsia’s flight passengers had decreased by 92% from the previous year’s level. International travel traffic decreased by 98% on average while local air travel decreased by 87%. Only 1.8 billion seat capacity sold out on 2020 compared to 4.5 billion in 2019. Financial lost approximately US$370 billion, Airports & air navigation service providers lost US$115 & US$13 billion..

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FINANCIAL PROBLEM SOLVING From a budget carriers to a digital lifestyle company. AirAsia saw an opportunity to fast track its digital & non-airline businesses & got started since 2016. Announced plans to turn AirAsia into a developed digital airline. Rebranded as Asean Super App, provide more convenient user experience. Compact platform combines Travel , E-commerce & Fintech..

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AirAsia has revealed that 10% of its 24,000 employees will be laid off. The airline stated that the business would operate on a smaller scale This will cause retrenched workers to lose their source of income and find new jobs during the covid-19 pandemic. Workers will also be depressed when fired for not having the money to pay for their cars, homes, and daily expenses during the covid-19 pandemic..

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Air Asia should establish a partnership program with its affiliates to provide employment options for affected employees AirAsia should also provide a range of additional employment opportunities for its employees..

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TRAVEL RESTRICTIONS Flight restrictions and cancellations have resulted in fewer flights. Many countries have imposed entry bans and they also have prohibited their citizens from traveling abroad. Thus, people need to delay their meeting with family and friends who stay at different country. Moreover, oversea students also affected by this, as they cannot continue their study as usual..

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RECOVERY OF TRAVEL RESTRICTIONS Enacting global health and hygiene protocols, such as the WTTC's Safe Travels Protocols. Governments must continue to support the travel and tourism industry during the recovery process, while easing travel restrictions. Air Asia also provide recommendation for passengers, Free Unlimited Date Change (AVA). Air Asia give 2 Years Credit Account. Passengers can convert their flights to credits on airasia.com..

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NUMBER OF PASSENGERS Decrease since February and March 2020 Many of them self-isolation at home to break the covid-19 Focus on domestic travel to save their revenue (not the first choice) 22% drop for total passengers in first quarter 2020.

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Promote local attraction such as, distribute best place can be visited Make discount for tickets Make a strict Standard Operation Procedure (SOP).

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In conclusion , Covid-19 has a lot of negative impact on the tourism sector . They must deal with a variety of consequences including financial problems , job losses , travel restrictions and more . To further increase demand , the airline is offering promotions and campaigns to give travelers the best value and flexible travel deals . Furthermore , while positive news about vaccinations has spurred hopes for recovery the sector is anticipated to stay in survival mode until 2022 . AirAsia maintains its strict health and safety measures such as guests need to wear face masks throughout their journey and shuttle transfers to a maximum of 50 people per trip ..