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$50 Billion Industry $100 Billion Industry by 2024 30%-35% - YOY Growth 2 nd  Largest Franchise Market Next to USA 4600 Active Franchisers 170K Franchisees 200K Franchise Units

Brands Break Up % Regional Brands Global Brands National Brands 0.5 0.16000000000000011 0.34000000000000036

Source:  https://www.entrepreneur.com/amphtml/345698

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Rs 4.23  Lakh   Crore  in 2018-19 Rs 6  Lakh   Crore  by 2022-23 Organized 35% & Unorganized 65% 7.3 Million Workforce 2.4 Million Businesses

35% of Franchise Concepts are F&B Brands Rs 5 – 10  Lakh  is the initial investment level for 50% percent of franchisees 60% of units are FOFO 60% Single Unit – 40% Multi Units

Source:  https://m.economictimes.com/industry/cons-products/food/only-1-in-5-eateries-in-the-country-has-a-food-safety-licence/amp_articleshow/69551344.cms https://nrai.org/nrai-india-food-services-report-ifsr-2019-launched-by-shri-amitabh-kant-in-new-delhi/

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Increase in organized & compliant businesses Increased choice for users Higher Success Rate for Entrepreneurs (85% success rate  vis  a  vis  90% failure in self start up) Increased benefits for workforce Users benefit on – Quality, Availability, Assortment,  Affordability

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30-40%  f&b  units may permanently shut down Dine-In business will take time to recover 30-40% work force in  f&b  being unemployed / Job losses across industries Fear to invest in new  f&b  business

Existing small business owners may explore franchising to utilize real estate &  equipments Brands look to grow through cloud kitchen may opt for franchising Unemployed professionals may explore entrepreneurship thru franchising New investors / entrepreneurs may choose to franchise successful  f&b   concepts

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“Brand” strength 100K + Restaurant Partners & 1000 + f@w partners in India User Base - 70M Monthly Tech Capability  f@w Team’s Competency

Aggregate & Connect  F&B Brands  with  Want to be Entrepreneurs

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Work with Brand Owners to develop a sustainable franchise business model comprising: Business Structure Single Unit Franchise Master Franchise Multi Unit Franchise Operating Model  Franchise Owned & Franchise Operated Franchise Owned & Company Operated Operating Format Store Size (Mini / Express, Medium & Large Format) Store Type (High Street, Mall, Neighbourhood, Dark Kitchen, etc..) Investment Requirements

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Franchise Development Document Revenue Model Sales Royalty Cost Plus Franchising Term Franchisee ROI  Franchise Territory Segregation Franchise Operation System Development Franchise Marketing Franchisee Prospecting  Franchisee Closure Franchisee Real Estate Identification  (Optional)

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Registration Fees 	 Franchise Model Development Fees Franchise Promotion Fees Success Fees  (Unit Conversion) O2 Commission & Zomato Kitchen  (New units)  Opportunity for Hyperpure (since we develop franchise model, we have more opportunity to include Hyperpure for Procurement & Supply Chain) SAAS (Recurring)

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Franchisee Registration Fees:- Competition charges  Between Rs 30k – 80k  1 year term  Business Size <20  Lacs  to >2  Crs Success Fee on sign up:- 	 Competition charges  25k – 1Lac  	or 25% of Franchisee Fee 	or 3%-5% of Project cost

Registration Fees: 25K Individuals/Yr X Rs 10K = Rs 25  Crs Success Fees @ 80% success Rate: 20K Sign up Units/Yr X Rs 50K (Avg. Success Fee) = Rs 100  Crs

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Franchisee Development Fees:- Competition charges  Between Rs 1 Lac – 10 Lac  1 year term  Project Cost <20  Lacs  to >2  Crs Success Fee on Franchisee sign up:- 	 Competition charges  25k – 1Lac  	or 25% of Franchisee Fee 	or 3%-5% of Project cost

Registration Fees: 1K Brands/Yr X Rs 50K = Rs 5  Crs Success Fees: 20K Sign up Units/Yr X Rs 50K (Avg. Success Fee) = Rs 100  Crs

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 Source:  https://www.entrepreneur.com/amphtml/345698

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 Source:  https://m.economictimes.com/industry/cons-products/food/only-1-in-5-eateries-in-the-country-has-a-food-safety-licence/amp_articleshow/69551344.cms https://nrai.org/nrai-india-food-services-report-ifsr-2019-launched-by-shri-amitabh-kant-in-new-delhi/

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