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VIRTUAL EXHIBITION - SEMINAR - TRADING - LIVESTREAM

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Create a chance for businesses to adapt to digital transformation.

Help participants / customers shop through new tech experience

Help participants / customers shop at most favorable prices

Help participants learn from experts and leading speakers through practical and

Help participants update information about new tech trends

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According to the Digital Vietnam 2021 report, users' online
time has increased from 3.1 hours to a peak of 4.2 hours
during the pandemic and is currently still at 3.5 hours per
day. People will increasingly depend on the Internet for
their daily activities. As a result, Digital Marketing is an
area that any business/organization needs to focus on if
it wants to survive and develop in the new era.

The Covid-19 pandemic has been profoundly changing the
consumers’ behaviors; They choose products, search for
information and make more online shopping decisions. This is
driving traditional industries to use digital technology to reach
and serve customer needs.

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According to a statistic in the US, the global virtual events industry was
valued at $57,715.1 million in 2019 and is expected to reach $701,392.4
million in 2028, achieving a CAGR of 12 .6% from 2021 to 2028. The
COVID-19 pandemic and the imposition of social distancing and safety
standards have been very beneficial to the Virtual Events Industry.
Businesses across the world have been used virtual communication
channels for purposes such as meetings, face-to-face presentations,
product launches, and more. As a result, the adoption of virtual events as a
communication platform has become phenomenal.

The Virtual Events Industry consists of organizers and vendors dealing
with the management and delivery of virtual conferences,
seminars/exhibitions, webinars, corporate meetings and other related
events, organized to achieve a variety of business and professional goals.
Virtual events are less expensive than live events. According to event
planner, Wild Apricot, the number of organizations planning to host virtual
events in 2019 has doubled in 2020, due to the COVID-19 pandemic.

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According to the forecast for the period of 2021 – 2028, the Asia-Pacific

region and LAMEA in the Virtual Events industry is expected to witness
remarkable growth during this period. The growth in these regions can

be attributed to the improving business climate in the region.

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The prolonged covid pandemic has paralyzed many economies,
businesses have to face the risk of bankruptcy due to factors such
as operating capital, goods stagnation, congested trading
activities. Commodity trading plays a very important role for the
economy, that's why every year, there are thousands of events,
fairs and exhibitions are held to promote products, promote trade
of countries as well as localities.

However, the prolonged epidemic situation made this activity
impossible to organize due to factors such as: Limiting mass
gatherings, limited budget, and finance, difficult businesses...

Why do we have to hold the Online Internet Expo?

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It can be affirmed that organizing large events (offline) is
impossible due to the enormous number of people, but the
demand for goods trading is always present and increasing
through online activities and e-commerce.

Therefore, the "Internet Expo 2021" model was born to solve
those problems. Online events can solve numerous problems
for the organizers, sponsors, exhibitors, and handle a lot larger
number of participants up to hundreds of thousands of people
(The number that any offline event has to worry about a venue).
The number of people is even hundreds, thousands of times
higher than normal events because of the following factors:

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+ Costs are minimized
+ There is a virtual exhibition space that
full of professionalism and own nuances
+ Can be held regular monthly, annually
+ Connect with domestic and foreign
organizations easily
+ Space for seminars, talks, and product
display spaces are separated according to
the simulation of real space.

+ Being able to attend a professional online trade
fair event in Vietnam
+ Get access to millions of customers
+ Sponsorship costs are much cheaper than offline
+ Widely appeared in publications and media
+ Selected and decorated vivid and attractive
booths
+ Linked to attract customers to your website
+ Increase sales at the event
+ Can take care of many customers at once (offline
events are difficult to solve)
+ Can interact with suitable partners.

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+ Easy to access the link of the online
internet expo
+ No travel time
+ The risk of disease is absolutely
guaranteed
+ New form to create attraction
+ The number of different brands
+ Participate in seminars
+ Participate in Livestream sessions,
Talkshow, Award Honour Ceremony
+ Update many new technology trends
+ Have the opportunity to exchange with
international businesses.

+ Get brand advertising to reach millions of users
+ Being known by domestic and international
brands through videos played in the main lobby,
banners in the corridors, logos at the opening and
closing events and event stages
+ Received medals
+ Sponsorship costs are much cheaper than offline
+ Widely appeared in publications and media.

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Internet Expo 2021 is expected to bring many useful
and breakthrough solutions, products and services.

Information Technology
- Communication -
Marketing - Events

Real Estate -
Construction - Interior
and exterior

Restaurant - Hotel -
Food - Beverage -
(Hospitality & F&B)

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The booths are
designed specifically
by V360 technology.

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The future of e-commerce
and the rise of Social
Commerce

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Business model to
attract investors and the
secret to attracting
capital

Producing Video Clips
that attract millions of
views with AI technology
- Anyone can do it.

Consumption of
Vietnamese agricultural
products internationally -
A new way from typical
entrepreneurs

New Livestream
technology and operate
a professional
Livestream system

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One - office application
to improve work from
home efficiency

TikTok Ads - Optimizing
efficiency, maximum
profit

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The stage is
designed
specifically for
each seminar
topic which is very
professional and
classy

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Presenters can
interact with
participants, show
slides and videos
while speaking.

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During the
presentation, there
are interactive
images of VR
technology that
increase
stimulation.

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Bringing interesting, practical and professional content

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The stage of the
talkshow is
impressive and
beautiful.
Easily interact with
speakers and guests.

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T A L K
T A L K
T A L K
S H O W
S H O W
S H O W

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The Future of E-Commerce
and the Rise of Social
Commerce

Speaker: Mr. Tony Trieu and Alex Tran
Amazon Partner in Vietnam

How to build brands with
millions followers on TikTok

Speaker: Ms. Vu Dieu Thuy
Businessman, TikToker

Speaker: Mr. Nguyen Thanh Tuan
CEO SaoKim Group

The business model that
attracts the most investors and
the secret to attracting capital

Speaker: Mr. Dau Minh Nhat
Founder Aura Holdings

New Livestream technology
and operate a professional
Livestream system

Speaker: Mr. Dinh Van Loc
Chairman of ONNET Group

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Consumption of Vietnamese
agricultural products - A new
way from typical besinesses

Speaker: Mr Nguyen Trung Thanh
Chairman of 1102 Holdings

Producing Video Clips attract
millions of views with AI
technology - Anyone can do it.

Speaker: Mr. Pham Anh Dung
Founder AICLIP

One-office application -
improve effiency of working
from home
Speaker: Mr. Le Viet Thang
Founder & CEO 1OFFICE

TikTok Ads - Optimizing
efficiency, maximum profit

Speaker: Representative of TikTok
Vietnam

Adaptive Digital Transformation
- How to be Efficient!

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Trade Sessions to bring for brand owners and sponsors
the opportunity to interact with each other.

Every business has 60
seconds to introduce

Each business
participating in
the Internet
Expo and
sponsor will be
given a code to
enter Zoom

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Each session introduces
from 15-25 products

Livestream sessions are
only available to
businesses registering for
PRO, VIP and sponsors.

Enterprises send the
organizers information
about the products they
want to Livestream

Businesses will be
notified of their
Livestream time.
2

The organizing
Committee requires
businesses to be present
on Livestream. 
3

Enterprises handle orders
themselves after
Livestream
4

The Organizing
Committee will be Live on
the Fanpage and SkyTV
platform.

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The organizers have
prepared professional
Livestream software for
corporate Livestream
sessions

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E N T R E P R E N E U R  -  E N T E R P R I S E

C R E A T I O N  A N D  D E D I C A T I O N

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OBJECTIVE: The program aims to honour entrepreneurs who overcome difficulties
during the Covid-19 with their creativity and dedication to social and community

The MC read the statement and the head of the organizing committee’s speech about the
highlights of the 3 days event

Honour Creative and Dedicating Entrepreneur

Short sharing about some participating businesses

Video: Digital Transformation, have you adapted?

21:25 - 21:35
Send thanks to the sponsors and present awarding certificates of merit

21:35 - 22:00
Music Performance - Hello Vietnam

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Certificates awarded to
businesses participating in
Internet Expo show solemnity
and professionalism

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Opportunity to introduce products and services to thousands of customers

Opportunity to promote products to millions of people

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+ 5 tickets to all seminars 
 + 5 tickets to talkshow
 + 2 tickets to the Honor Ceremony 
 + 1 minute of Business Presentation
 + A basic virtual booth with a domain name in
form of Subdomain.internetexpo.vn (Term of
1 month)
 + Installed chatbot to collect data
 + A virtual MC to introduce the brand 
 + Receive a certificate of merit

+ 10 tickets to all seminars
 + 10 tickets to the T alkshow
 + 3 tickets to the Honor Ceremony
 + 2 minutes of Business Presentation
 + A professional virtual booth with their own
domain name (Term 1 month)
 + Installed chatbot to collect data
 + A virtual MC to introduce the brand + Get a
brand introduction video
 + Product introduction in Livestream 
 + Receive a certificate of merit

+ 20 tickets to all seminars
 + 20 tickets to the Talkshow
 + 5 tickets to the Honor Ceremony
 + 3 minutes of Business Presentation
 + A VIP virtual booth with their own domain
name (Term of 1 month).
 + Installed chatbot to collect data
 + A virtual MC to introduce the brand + Get a
brad introduction video
 + Product introduction in Livestream
 + Free designed documents, images for the
brand 
 + Receive the program's CUP

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+ Expensive costs, carrying, installing, and

+ Lots of staff to operate the booth, change shifts

+ General customer data, limited to exhibitions

Why should you participate in the Virtual Exhibition?

+ No geographical limitation + Global connection

+ No transportation costs, installation and

+ No human resources, just staff sitting at home

chatting with customers (shortening the sales

+ Absolutely safe with covid because of no

+ Marketing and positioning products seamlessly,

+ Get big data, enabling data-driven leads tracking,

+ Options for lead generation and lead nurturing

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Customers can easily move to
the points in the booths.

Customers can easily watch the
video introducing the business
very intuitively.

With professional documents
about businesses, projects or
solutions...

Like a professional customer
service staff. Chatbot also
supports data collection

Customers can book trade
schedules and connect with
businesses.

Customers can order the
company's products at the most
favorable prices.

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4 virtual MCs will introduce products of businesses

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Opportunity to promote brands, products and services to millions of people

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Internet Expo is communicated in many media

to attract the community and participants.

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INTERNET
EXPO
2021
Communication Plan
 
Phase 1
Phase 2
Phase 3
Phase 4
Send information to the
press: Vnexpress, VTV,
VTC, Zing.vn, Tuoitre.vn...
 
Build website, set up
Chatbot, Build Fanpage
channel, Youtube...
 
Play the program
trailer and post
seeding articles
 
Run Marketing on
Youtube, FB, TikTok,
Email Marketing...
 
Push media posts to
attract more audience
participation
 
Build Case Studies on
business and
promotion
 
Talkshow, Livestream
sessions before the
program
 
Build trailer videos
about speakers and
promoters
 
Broadcast Livestream
on event topics
 
Push media about
events and sponsors
 
Share many
interesting stories in
the program
 
Send chatbot, email
marketing registration
data
 
 Send thanks letter to
participating businesses
and sponsors
 
The press uploads articles
and shares the
achievements of the event
 
Post impressive
activities of the event
 
Summary reports for
businesses and
sponsors
 
BEFORE
BEFORE
WHILE
AFTER

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Edit newsletters about
participating brands to
attract other businesses.

Edit a lot of news related to the
program to create curiosity of the
audience

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Major press channels in
Vietnam: Vnexpress, dantri,
Zing, Tuoitre... news about
the Internet Expo 2021

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Running Viral Internet Expo
ads on social networking
platforms attracting millions
of viewers.

English INTERNET EXPO 2021

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